Automate Business Cases, at scale.
Make every seller a strategic advisor who discovers, quantifies and delivers the best use cases in every deal.



Templated Use Cases that Articulate Buyer Pain Points
Every seller has access to a segmented value framework. Connected call recordings help suggest the most relevant use cases for the prospect.


Build Momentum with Calculations that Tell a Coherent Story
Your ROI models are only good if they can travel at your prospect’s organization. A collaborative Minoa business case aligns the narrative of the deal with its financial justification.


Financial Math, Built for Human Consumption
Every use case comes with pre-formatted calculations: no more hunting around for hidden formulas. The ROI model allows you to engage all stakeholders with simple presentations of sophisticated financial math.


The Business Case Doesn’t Die when the Deal is Done
Facilitate a smooth handover and meaningful QBR’s with evergreen business cases that grow alongside your customers.


AI Backed by Call Recordings, Public Data, and Internal Docs
Generate bullet-proof executive summaries, suggested use cases, and context docs that bring your team up to speed on a deal.

Automate Business Cases

Standardize business cases and value proposals
Guided Value Selling Process
Streamlining sales processes and increasing deal sizes.
Flexible Use Case Library
Scaling customer engagements efficiently with standardized frameworks.
AI with Deal Context
Enhancing win rates through real-time deal insights.

Strategic Selling

Secure Executive Buy-In
CFO-Ready Business Cases
Accelerating approval cycles with compelling financial justifications.
Customer Inputs Survey
Unlocking upsell opportunities and enhancing customer satisfaction.
Good, Better, Best Scenarios
Increasing average selling prices and expanding market share.

Value Analytics

Understand how your team sells on value
Value-selling Insights
Differentiating offerings through tangible customer outcomes.
Use Case Attachment Metrics
Optimizing sales cycles with data-driven content strategies.
Native Salesforce Integration
Improving sales revenue through seamless workflow automation.
The New Way of Selling

Easily convert your cluttered ROI Spreadsheets into clean, scaleable templates

Discovery
Value Hypothesis
Value Hypothesis
Empower sellers to articulate value from day one. Leverage deal context and our Value Knowledge graph to craft compelling pitches tailored to each prospect. Start conversations with impact, not just features.

Demo
Inputs Survey
Inputs Survey
Transform generic pitches into personalized value propositions. Our secure, user-friendly portal captures crucial business metrics directly from prospects. Ensure your business case reflects the client's true needs and challenges.

Proposal
ROI Calculation
ROI Calculation
Demystify complex financials for your entire revenue team. Our tool translates sophisticated ROI calculations into clear, persuasive arguments. Equip every team member to speak the language of value and close deals with confidence.

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